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Direct Response



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Backchannel Media
Offices: Boston, Massachusetts
As the cable television and satellite television viewing audience continues to fragment, direct response television producers, home shopping networks, DRTV infomercial advertisers, and media outlets are demanding from their direct response media buyers better ways to grow revenue and track campaign results. Backchannel Media has developed four areas of specialization as a complement to their core  expertise.
Offices: Atlanta, Georgia
You want sales; you want success. BKV can give them to you. Gaining new customers and retaining the ones you have. Communicating with your target audience and reaching your prospects. Selling your products and selling your image. BKV knows Direct Marketing better than anyone else. It is a knowledge that has taken nearly 25 years to develop and has made them into the largest full-service Direct Response agency in the Southeast.


Catapult Direct
Offices: Campbell, California
Creative is the transformation of strategy into an emotional bridge with the target audience. Guided by creative briefs to ensure creative is in sync with targeting and client objectives, they'll show you various roughs before they create tight layouts to better maintain budget control. Whenever possible, they use creative testing before initial production. Catapult's award-winning creative is ultimately designed to drive greater response.
Center Partners
Offices: Fort Collins, Colorado
Center Partners' focus is on delivering additional value to their partners—value that means decreased cost-to-serve, increased revenue—or both. Value that increases new-customer acquisition rates, drives up revenue per call, builds on customer intelligence and drives deepened customer loyalty. Every element of your customer contact program at Center Partners is implemented and managed through their quality driven processes.
Claydon Heeley
Offices: London, England
Claydon Heeley Jones Mason is a direct communications agency that marries brand understanding and creativity that's usually only found in the best ad agencies with effective direct marketing disciplines and techniques. Targeted brand campaigns which are measurably more effective and both draw from, and strengthen their clients' brand values.
Offices: Portland, Oregon
Cmedia specializes in planning, buying and managing direct response campaigns (television, radio, print, direct mail & web). Their primary philosophy is that advertising should result in the track-able and profitable sale of your product or service in the form of Return On Investment (ROI) measurements. For anyone new to the Direct Response field, this means using toll free phone numbers and web driving technology.
Connect Direct
Offices: Redwood City, California
Connect Direct is a full-service agency specializing in direct marketing for high technology companies. They've assisted hundreds of clients ranging from dot com start-ups to some of the biggest names in high-tech. Whether you need web traffic, sales leads, channel partners, seminar attendees, or registered users, they'll help you design the optimal mix of print and online campaigns to ensure the maximum results from every marketing dollar.
Offices: Fairfield, California
CoreMedia has been providing media software solutions to traditional advertising and direct response agencies since 1992. Over the years, working with DR professionals in a wide range of businesses, they have developed a solution that has become one of America’s most widely used technology for DR Management and Response Analysis. They are committed to world-class products, performance, and professionalism.


Direct Group
Offices: Pennington, New Jersey
Direct Group generates industry-leading results for clients by leveraging superior technologies, methodologies, expertise, thought and execution.  Their talented, innovative staff has generated successes across an extremely wide range of direct marketing projects—from small-cell mailings to full-scale, multichannel campaigns reaching millions of consumers. They also continuously invest in their capabilities and their people.
Direct Impact
Offices: St Louis, Missouri
Direct Impact is a full services advertising and marketing agency specializing in results-oriented strategies, creative excellence and client success. With expertise in both business-to-business and business-to-consumer marketing, they serve companies in a wide variety of industries. Their constant focus on strategy and results set them apart from other agencies.